Designed for Real Life. Backed by Discipline.

At William Allan, our strategies aren’t theoretical — they’re tested, tailored, and built to align with your goals. From tax planning to portfolio management, every decision is driven by long-term thinking and real-world results.

Core Equity


Long-term growth through concentrated equity investing.
We build portfolios of high-quality companies with strong fundamentals, long-term growth potential, and disciplined valuation entry points — designed to grow your wealth over time through capital appreciation and reinvested dividends.

Income Plus


Personalized income now, with growth for the future.
Tailored for retirees and income-focused investors, our Income+ Strategy blends dividend and interest generating assets, while also using securities that have the potential for growth, to provide reliable income today while continuing to grow your portfolio to support tomorrow.

Complex Scenarios


Not every client fits neatly into a standardized financial plan.

We specialize in navigating complex scenarios with clarity and precision. Whether it’s untangling concentrated stock positions, planning for business exits, coordinating multi-generational wealth transfers, or integrating charitable giving strategies, we bring the experience and creativity needed to turn complexity into opportunity.

City skyline with modern glass skyscrapers, a parking garage, and roads in downtown. Clear blue sky.
Aerial view of downtown Chicago skyscrapers near Lake Michigan at sunset, featuring tall buildings and the lake in the background.

Core Equity


An Investment Approach You Can Trust for the Long Term

For over 25 years, our strategy has focused on building concentrated, high-quality portfolios designed to support clients through both accumulation and retirement income phases. With 40 to 60 carefully selected positions, we aim to deliver long-term capital appreciation alongside meaningful dividend income — creating a durable foundation that has weathered both bull and bear markets.

Our investment discipline centers on companies with:

  • Strong, sustainable growth potential

  • Positive Economic Value Added (EVA)

  • Distinct competitive advantages

  • Proven, capable leadership

We invest only when these businesses trade at a meaningful discount to what we believe is their intrinsic value — a focus that reduces noise, limits risk, and increases conviction.

This selective process filters out the vast majority of publicly traded stocks, leaving us with a refined, research-driven watchlist of only a few hundred companies. Over the past two decades, this disciplined approach has driven the consistency and results our clients rely on.

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Income +


The Income+ Strategy: Income Now, Growth for the Future

During the accumulation years of life, the goal is clear: grow your assets. That’s why most clients in this phase share a similar, growth-focused equity portfolio. But once retirement begins, everything changes — and your investment strategy should, too.

Every retiree has unique income needs, timelines, and financial priorities. Our Income+ Strategy is designed to meet those needs with flexibility, security, and long-term foresight.

Step One: Lock in Your Income

We begin by constructing a personalized income stream using a combination of:

  • Dividend-paying stocks

  • Preferred stocks

  • REITs (Real Estate Investment Trusts)

  • Utilities

  • Bonds

The goal is simple: create a reliable, consistent flow of income supported by assets that naturally generate cash through dividends or interest — reducing the need to sell holdings for liquidity.

Step Two: Grow What You’ve Built (+)

Longevity risk — the possibility of outliving your assets — is a very real concern in today’s world. That’s why growth doesn’t stop at retirement. We continue to strategically incorporate equities into your portfolio to support long-term appreciation and preserve your income-producing base.

This growth-oriented mindset ensures your portfolio doesn’t just fund your lifestyle today — it supports your life tomorrow as well.

No Models. No Templates. Just Your Plan.

Our Income+ Strategy is never based on outdated risk tolerance questionnaires or default 60/40 allocations. We tailor every portfolio to your specific needs, goals, and time horizon — because retirement planning should be as individual as you are.